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Google Play joins the wave of NFT and blockchain games, are you ready?
Compile: Blockchain Knight
According to a recent report by VentureBeat, Google Play has updated its policy to allow the use of blockchain-based digital content, including NFTs and other tokenized digital assets, in its app store.
This move is in response to the growing focus on NFTs and their unique user experience.
Google has been working with Web3 game makers like Mythical Games to bring blockchain gaming to the masses.
Previously, it was difficult for blockchain game companies to distribute their games because they usually relied on open networks for distribution. As part of the new policy, developers must transparently display tokenized digital assets to users.
According to reports, if an app sells or enables users to earn tokenized digital assets, the developer must declare this. Additionally, developers are not permitted to promote or glorify any potential revenue that players or traders may receive.
The new policy is expected to level the playing field for developers to use blockchain technology responsibly while promoting user trust.
Google Play will roll out this policy to all developers on its platform later this year, and a small group of developers are already testing and iterating on the new user experience.
Google also emphasized the importance of maintaining user trust, with the platform making it clear that apps that don’t meet speculative eligibility requirements cannot “accept money in exchange for assets of unknown value,” including NFTs.
Recent policy updates create new opportunities for developers to create more immersive user experiences.
As part of this update, Google Play is currently in talks with industry partners to further improve support for the secondary market.
Web3 game maker Mythical Games recently released Nitro Nation World Tour, a racing game featuring NFTs.
The game was downloaded close to 1 million times in June, a sign of growing interest in blockchain gaming.
With Google Play's policy update, more developers can now bring their blockchain-based apps to the platform.
However, developers still need to abide by some rules. For example, Crypto exchanges and software wallets must be conducted through certified services in regulated jurisdictions.
Additionally, apps integrating tokenized digital assets (such as NFTs) must comply with Google Play’s policies on real money speculation, games, and contests. NFTs cannot be used for gambling or wagering for the chance to win prizes with actual monetary value.
Google Play’s policy update is a positive for developers looking to create immersive experiences with blockchain technology.
As blockchain technology evolves, platforms like Google Play must continue to support innovation while maintaining user trust and security.
With the further improvement of blockchain-based application experience, this field has endless possibilities.